Amir and Blind Testing


Let me start by saying I like watching Amir from ASR, so please let’s not get harsh or the thread will be deleted. Many times, Amir has noted that when we’re inserting a new component in our system, our brains go into (to paraphrase) “analytical mode” and we start hearing imaginary improvements. He has reiterated this many times, saying that when he switched to an expensive cable he heard improvements, but when he switched back to the cheap one, he also heard improvements because the brain switches from “music enjoyment mode” to “analytical mode.” Following this logic, which I agree with, wouldn’t blind testing, or any A/B testing be compromised because our brains are always in analytical mode and therefore feeding us inaccurate data? Seems to me you need to relax for a few hours at least and listen to a variety of music before your brain can accurately assess whether something is an actual improvement.  Perhaps A/B testing is a strawman argument, because the human brain is not a spectrum analyzer.  We are too affected by our biases to come up with any valid data.  Maybe. 

chayro

My guess is, right at this moment, there is a group of people, mostly young people, who are just getting into the hobby. They have to base their purchase decision on something, anything, and since 1) they have no clue what sounds good or not so good (remember, they are just getting started with the hobby), and 2) visiting a local dealer is so 20th century, even where they still exist, they turn to the internet. And in the absence of actual listening, and most importantly, lack of good vs. bad sound perception / experience, they turn to…. you guessed it: numbers. Stuff you can read and see (I.e graphs) in the internet. They are just being rational, nothing to blame them for. That’s where Amir M. comes in play, along with his militia disciples. It helps that what he preaches is cheap, typically China cheap. Everyone wants to save a dime here and there, yours truly included. I am not blaming anyone for trying to save money.

 

Thus popularity of ASR, and even other (caricature of) sites like Gene’s site. Amir M., like it or not, is winning this “war”. A very sound and effective marketing strategy for the cheap China toys he peddles. It is most definitely working.

Astute observation!

Audio and musical experience are LEARNED experience by the ears/brain, in this transhumanist world, human ears are obsolete...

My guess is, right at this moment, there is a group of people, mostly young people, who are just getting into the hobby. They have to base their purchase decision on something, anything, and since 1) they have no clue what sounds good or not so good (remember, they are just getting started with the hobby), and 2) visiting a local dealer is so 20th century, even where they still exist, they turn to the internet. And in the absence of actual listening, and most importantly, lack of good vs. bad sound perception / experience, they turn to…. you guessed it: numbers. Stuff you can read and see (I.e graphs) in the internet. They are just being rational, nothing to blame them for. That’s where Amir M. comes in play, along with his militia disciples. It helps that what he preaches is cheap, typically China cheap. Everyone wants to save a dime here and there, yours truly included. I am not blaming anyone for trying to save money.

 

Thus popularity of ASR, and even other (caricature of) sites like Gene’s site. Amir M., like it or not, is winning this “war”. A very sound and effective marketing strategy for the cheap China toys he peddles. It is most definitely working.

 

I beg to differ that the “amateur with an analyzer” site is doing a service, because he makes errors that manufacturers point out.  
 

There are actual, ethical, knowledgeable people doing tech testing that serves the community.  Take this guy for instance, that many in the high end video monitor world respect, even the professional color grading forum I participate in mentions his reviews.  https://www.hdtvtest.co.uk

He has no agenda, unlike the amateur being discussed, who sells cheap gear.  
 

 

On the other had, amir will not stopn those will grow past him, after they spend time on the website. Slowed down, for some, maybe.

Even stereo review served it's purpose. Not all of it was bad, or could be.

Those with a tenancy to grow beyond his website, will do so.

Here’s a perfect example. Teo Audio is truly innovating in the world of audio reproduction. But does your cable show measurable results of what it does?

It would be fantastic if it did, but my guess is that the human ear is needed to detect the benefit of your product, and it must be in an appropriate level system. Would you send them of your cables for “review?”. My guess is not. It would be like sending a Ferrari to a car review site whose criteria is gas mileage (but who can’t seem to consistently measure milage correctly, or worse proclaiming the Ferrari is inferior to the yugo, since it “tested” better.