Stereophile complains it's readers are too informed.

There's an example in the same issue provided in the link. This months speaker review of the Volti Razz which JA measurements show it kind of sucks but the subjective review says it's a fairly nice sounding speaker with tube amps. The speaker builder gets in on the comments moaning how measurements don't matter he makes them to sound good not measure good and that's what he's sticking with. 

Measurements of speakers is for the design increase effectiveness and optimal quality of the design...

The measurements cannot reveal how ultimately the speakers will sound, wrongly, partially, or correctly embedded...Or throw in a corner without any treatment of any kind in the 3 embeddings nor any controls?

I will not even speak of different hearings and tastes and experiences....

Is it too difficult to figure it out?

:)

speakers+ room + ears/ brain = one

Measurements divide the speakers from the room.... Other sets of measurements will divide the speakers+room from the ears/ brain....

No measurement can explain or replace the lived experience , too much non-mearurable parameters....

speakers+ room + ears/ brain = one

Multiplying both side by variable “brain”:

speakers + room + ears = brain

A brain is a room with speakers and ears? ;)

:)

Here we enter philosophy....

brain on one side and brain on the other side : one consciousness....

« Indeed you have a brain my dear, but you need consciousness... »  -Groucho Marx

It's not least, indeed predominantly due to Art Dudley's fondness of the "incalculable number of iconoclasts, heretics, mavericks, nonconformists, lone wolves, enfants terrible, and hidebound kooks" that Stereophile has seen some degree of real diversity spread these latest years - one so keenly advocated by now editor-in-chief Jim Austin - that would include a limited selection of high sensitivity speakers (by all accounts mostly favored by the "passionate outliers"), without which Mr. Austin's claim would've seemed quite hollow. I still find it is, though, because former editor-in-chief John Atkinson saw to it with his, to my mind, rigid adherence to the low to moderate sensitivity direct radiating speaker dogma - no doubt fueled and aided by his measurements - that horn(/-hybrid) speakers were mostly expelled from any serious consideration in their review slate. With Mr. Dudley now sadly having departed our earthly realm it remains to be seen whether the "hidebound kooks" will have a new ambassador to voice their cause over at the 'Phile. I doubt it.