LOL, surely you're joking about the dog. Dogs love hifi!
Seriously, it's in reference to pet hair and dander, which, if you've seen some people's equipment, you'd know why people use that in an ad, like smoke-free environment.
Seriously, it's in reference to pet hair and dander, which, if you've seen some people's equipment, you'd know why people use that in an ad, like smoke-free environment.