Since the late 1980s, B&W Loudspeakers has been owned by Equity International, who also owns Classe and Rotel . . . Equity as a company is a very, very different beast from the original Bowers & Wilkins company, with very different market strategy, and very different dealer relationships.
I've always found it interesting that "Equity International" isn't mentioned on virtually any of the B&W marketing materials and brand identity . . . they seem to imply the continuing image of B&W being an independent UK loudspeaker company. This is in stark contrast to Harman International, which is all too eager to broadcast its name in association with the brands they acquire.
I've always found it interesting that "Equity International" isn't mentioned on virtually any of the B&W marketing materials and brand identity . . . they seem to imply the continuing image of B&W being an independent UK loudspeaker company. This is in stark contrast to Harman International, which is all too eager to broadcast its name in association with the brands they acquire.