Vinyl Buyers: The Premium Price Vinyl v. Cheap Vinyl Ratio


The market share of vinyl in new recordings is driven to a large degree by willingness of vinyl buyers to pay premium prices. Nevertheless, there is a huge pool of cheap vinyl out there; records that sold millions so there's hundreds of thousands of copies on the market and on down. To listeners who buy a lot of vinyl these days, what is the ratio of your budget between premium price/collector price albums vs. low price albums?

Personally, when I buy vinyl it's usually things that never came out on CD, which is often quite reasonably priced, but the sticking point is the price of pandemic era shipping, which is staggering. There was a seller of English folk music on Discogs who offered free shipping on orders over the equivalent of US $250, so I started tossing things and tossing things into the shopping cart (or basket, as they call it in Blighty) to get up to that figure. I finally wound up spending $350. I would say about $150 of that was collector-price items.
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Showing 2 responses by chakster

The market share of vinyl in new recordings is driven to a large degree by willingness of vinyl buyers to pay premium prices. Nevertheless, there is a huge pool of cheap vinyl out there; records that sold millions so there’s hundreds of thousands of copies on the market and on down. To listeners who buy a lot of vinyl these days, what is the ratio of your budget between premium price/collector price albums vs. low price albums?

In the world of vintage vinyl DJs & Record Collectors it’s easy to make popular previously unknown vinyl. Public podcasts and even youtube channels (where people post and play their discoveries) are very popular and watched worldwide by many thousands. When a certain Rare and Unknown record was played by a BIG record collector or deejay other collectors immediately put this record in their wantlist and start looking for it, auction prices go up as the result of rising popularity of previously unknown records. The fixed prices on discogs also goes up (sometimes they are crazy). Every seller nowadays can simply check price statistics on discogs or on popsike.com (if it’s an auction). They don’t want to sell you this and that for $5 when market value is $100 and so many younger collectors (especially from Japan) are happy to pay more to get it quickly.

So it’s always important to discover music, to find something unknown before it will be popular among collectors. Then a chance to buy it for nothing is much higher.

Problem with audiophiles is that they want a classic albums (they don’t want to discover music), they want a well know classics, recorded on major labels by internationally renown artists. Look at the Jazz albums for example, the prices are already high on that type of music for almost every album from the 50’s and so on.

Record collectors are capable to discover music from different continents in different genres. They are looking for UNKNOWN stuff, this is the only reason why some good records can be very cheap - because they are unknown (google will not show you much about them, they are not on youtube and you can’t listen to them).

A typical audiophile re-issue label are not interested in unknown stuff, they want to reissue an LP that they can quickly sell in a huge quantity, this is why you can see ONLY classic titles in Rock, Jazz whatever popular. This is extremely boring in my opinion! They can only "sell you" a higher quality of the same well known albums, nothing new. And they want premium prices for the quality, even if the album is boring as hell and every dog have heard it million times.

This is why a second hand vinyl market is much more interesting for people who’re looking for something interesting and unknown, it’s about new discoveries, original pressing can be in a perfect quality (but not always).

I just buy what I like on original pressing (mainly from the 70’s), I don’t care about audiophile reissues because 99% of what they re-issue is boring as hell (and often more expensive than original).

At the same time I can pay premium prices for some Very Rare Originals with amazing music on them, they will cost more in the future if the music is good (reissue or digital will not affect the price for original press anyway).

The whole Analogue Productions catalog is nothing but a playlist of Chad Kassem, his personal choice, it was confirmed in many interviews. Old gentlemens might find it awesome, but younger people will find it awful as Country, Rock, Blues, Mainstream Jazz and Classical is not for everyone (especially Country:) I’ve noticed that many of his titles available in 50 more different versions while some very interesting rare records (that will never be a part of Analog Production catalog) are not available at all and only made once in 500 copies ~40 years ago on a small labels somewhere in America, Africa, Colombia or Brazil.


The business model of Analog Production is completely different from the business model of some small reissue labels. Chad is trying to make super mainstream records better (sonically) and he must sell many thousand copies to justify the effort. But musically it’s nothing special, everybody heard those titles before.

Some small reissue labels try to spread the light on virtually unknown stuff, and they will press only 500 copies on a “7 inch single in a plain white sleeve. This is a different business model. It’s also a different style as those records are not something from old billboard charts. It can be unknown Caribbean Funk, Disco from Africa, Latin music from Colombia or Samba Rock from Brazil… that is attractive for younger audiences today and previously unheard of by anyone except for serious record collectors.


Some records available only as original press (reissues do not exist at all).