Supporting Local Audio Stores are we?


I know, money talks, bullshi* walks...
But having owned an audio store for about a dozen years, I know how tough it is to 'make a living' for a mom and pop store, without some sugar daddy/momma in the background funding the enterprize.
So, I am wondering if the nice folks of Audiogon support local businesses?
As I stated, "Money Talks" and I get it, we all want the best 'value' for our money. The question is...when does the price versus local support begin/end. When does the follow up and or service/set up outweigh the raw savings?
To be clear, I am not talking fantastic discounts, but a few percentage points off retail. I remember a painful transaction that I had once, during which a customer had taken home a particular CD player two weekends running, only to purchase elsewhere because he 'saved' $53.00 (on a $500. item). OUCH!
I contended that without the long term audition, he had nothing on which to base his purchase? How does everyone else see this?
Right now, its obviously a tough financial climate out there, but looking to more normal times, I am wondering how many of the readers/writers of Audiogon would forego price for service/set up? OK, forget buying great used pieces for fractions of original retail, everyone must probably assume that that's good for everyone, including the dealers, as this frees up customers who are now, 'back in the hunt'.

It will be interesting to hear back, it's been some time since the Brick and Mortar (at least for me) question was aired out.

Best,
Larry
lrsky

Showing 1 response by rella

First and foremost, this is my first post after reading these forums for six years! So, hello to all…

I must be upfront and say that I own an audio store that began back in 1972. While I was not alive when the store opened, I was brought up to enjoy the benefits of the local audio stores and the people who work in them… oh, and the equipment too!

In my honest opinion, you are all correct. Prices are high, quality is down and the stores are less knowledgeable. But the question on my mind is, why?

The “audio store” used to be the forum location, not the Internet. People used to spend their free time checking out the new equipment, sharing what they know and just talking with others; face-to-face. That doesn’t happen anymore. It is more convenient to have a debate online than face-to-face. It is more convenient to spend a couple minutes on the computer than drive to the local store. It is less expensive to buy online than at the store.

For those dealers out there, we should be focusing on what made the audio stores successful in the past and adapt them to the present. The past offered us the “community”, the service (with technicians onsite), the experience of the sales staff and the equipment. Are we providing that to our clients? If not, I urge you to try and see what happens. Our store re-evaluated what we were doing two years ago and started putting more focus on the “old ways” and I can say we just finished the best year of sales in a ten year history. People are looking for a “community” and we all used to offer that. When we lost sight of that, our patrons moved to another source… the Internet.

To those of you who are not dealers… I urge you to give the local store another look. There are some of us who are trying to improve the industry and we need the support. So, support the local shops! If we, as a “community”, do not figure out how to balance the trade, then the “community” will die. Simple as that.

But don’t take my advice. Answer the questions yourselves… Where do you go to audition equipment? Where do you get your equipment repaired (especially the old stuff)? Where can you debate the tweaks? Etc…

This is a hobby. There is more to this than buying and selling equipment. When you play poker, you need the beer, peanuts, cigars and hot waitresses to make it fun. Same with audio… you need great service, good discussion and glowing tubes to make it complete.

All in all… if your local dealer is providing great service and knowledge, then give them your respect and help them stay alive. There is more to this “community” than a price.