So how much do you think the placebo effect impacts our listening preferences?


My hypothesis is that for ~%97 of us, the more a headphone costs the more we will enjoy the headphone.

My secondary hypothesis is that the more I told consumers a headset cost, the more they would enjoy the phones. i.e. a $30 headphone < $300 headphone < $3,000 headphones <<< $30,000 headphones.

I’m willing to bet that if I put the kph 30i drivers in the focal utopia’s chassis and told participants in this fake study that the phones cost $4k.... Everyone except for the 3%ers would never guess something was up. The remaining 97% would have no clue and report that it was the best set they ever heard.

Then if I gave them the kph30i and explained it was $30. 97% of people would crap on them after hearing the same driver in a different chassis.

My ultimate hypothesis is that build quality and price are the two most important factors in determining if people will enjoy a set of headphones. This how I rationalize the HD8XX getting crap on when only 3 people have heard it and publicly provided their opinion lol. "It’s a cheaper 800s, of course it’s going to sound worse!"

mikedangelo

Showing 1 response by danvignau

Anyone who does not believe in the placebo effect is fooling himself.  For me, much of the perceived effects of changes in systems from more expensive equipment can be attributed to this.  

The investigators had 82 men and women rate the pain caused by electric shocks applied to their wrist, before and after taking a pill. Half the participants had read that the pill, described as a newly approved prescription pain reliever, was regularly priced at $2.50 per dose. The other half read that it had been discounted to 10 cents. In fact, both were dummy pills.

Guess what happened.