Back in the 70's a cheap Grado FTE ($15) always beat the Shures for sound quality and sheer musical enjoyment! Gordon Holt and Harry Pearson would agree!
I used to order that model (well, the GTE+1), 25 at a time. Although it was a great starter cart, IMHO, it wasn't in the same league as the Shures, but was a very musical, easy to listen to cartridge.