sellers trying to sell used product for 10-20% off of list price

"Can always go down but not up as a seller."

That is what I thought until recently.

A friend of mine was selling a car asking $6000. It was, by all accounts, as low as anyone could ask for it. The car was nothing fancy and is relatively rare on the streets. To make it even more unusual, it had manual transmission. If you wanted that kind, you really had to look for it and wait until one showed up. He posted ads somewhere, Internet and some print. Three phone calls. Everybody wanted a discount, offering $5000 or so. He did not budge and gave up the idea of selling it.

A couple of weeks later, another friend, more experienced with car sales, told him to list it for $7200. "Barely anyone was interested for $6000 and nobody wanted to give that much, who would be interested at $7200?" Still, he listened and listed for $7200. He was overwhelmed with calls. People were insisting to buy it, sight unseen. In the end, he told three first callers/prospective buyers that the first one to come to pick it up will get it. The buyer said he had been looking for that kind of car for a while. It sold for $6500 and the buyer was very happy to have gotten a discount.

cowan217,

"Glupson- do you want my resume or Linkedin profile, my marriage records, bank accounts, tax statements? lol- "

Not at all. I was simply curious how come you have quit something that you still have very strong feelings about. To the point of starting a thread about something that is so simple.

I am not sure there is any 9-store high-end equipment chain left in the Northeastern U.S.A. (if that is where your chain was) so the only conclusion we can draw is that business model was not that successful.

Maybe resume would really be in order, now when I think about it.

"I used to run a nine store high end audio chain..."

What happened?