seeking 55 inch LED TV matte Screen, 2011 model

Unlike chadnliz I haven't found avsforums to be particularly helpful, there is just a ton of garbage to sift through. Personally I came away from every owner's thread thinking that particular model was a POS, which is often times not the case.

Sony has it - I had the same concern about glossy last year and specifically chose the Sony because of the matte screen (though a glossy was available also.) I bought the 52" but a 55 and 60 is available this year. Couldn't be happier with the Sony matte screen.

I would look at the Sharp TV's my self maybe the 632 model I know it only comes in a 60" size but I have never herd some one say "I wish I got a small TV". The Sharp has a matte finish on the screen built in WiFi with web apps. Good looking TV especially with the price point of 1500 to 1700

IMO if your getting that much glare on a screen and you're trying to do serious viewing you need to invest in some window coverings ect such as black out shades. A great TV in bright lighting never really looks correct and if your doing 3D the brightness will also have to increase as well as the glasses have a dimming effect.

Personally I still say a Plasma that is properly calibrated is a very nice set (that being a GOOD Plasma not a piece of junk). LED is also nice but once again I have to have a set that is calibrated as the setting out of the box are far too bright and hurt the eyes more due to their brightness over the glare in a properly light room.

I also agree that the AVS forums does make one think everything is terrible. Read with a grain of salt. Most over there do know and test the products beyond what any normal viewer will do.

I personally Own a VT25 and love the set and would never go back to a LCD or LED set after getting it and having it set up correctly. Plenty bright in my bedroom and offers a fantastic PQ.

I've been to a video specialty store that carries 2D, 3D, LCD and plasma. While arguments can be made for LCD or plasma in 2D, if you're going for 3D, the plasma beats LCD categorically, hands down. I think it has something to do with plasma's much higher refresh rate. A fast LCD TV has a 240 Hz refresh rate. Plasmas are typically 600 or 660 Hz. Panasonic's top-of-the-line 55" 3D plasma is $2500 tops, and is pretty amazing.