PS Audio Revises Marketing to a Direct Sales Only Model


Discussion on the PS Audio Forum sponsored by PS Audio indicates that over the next 4 months PS Audio will be transitioning to a Direct Sales Only Model.  PS Audio CEO Paul McGowan acknowledged change was coming within the next four months.  Wish the best to PS Audio on the change.  I wonder what the impact will be on dealers currently holding new stock.  The thread on the PS Audio Forum is titled Is - PS Audio Going Direct Sale Only?
weedeewop

Showing 2 responses by mcreyn

If they drop the prices 25-30%, it will put them in a really price competitive position.  
Went through the thread on their forum.  If there is enough profit margin their dealers were discounting 30-40%, that suggests PS Audio was selling to dealers at about 50% of retail.  I would expect they could pay the cost of their increased infrastructure and still reduce retail prices by at least 20%.  I do like the Schiit model that the price is the price, every day, all year long, unless B-stock or marked down as discontinued.