Well I was going to responded to this, but you all have valid points. I agree the cables could cost less and be sold for less. Just cause its inexpensive, doesn't make it junk. I go into a hi end store to purchase good equip. and will audition it even if it is inexpensive. It's the dealers job to sell the product and have knowledge of it. If I wanted wire from Tweeter, I would have went there in the first place, not the dealers. So lets see some more affordable wire out there that is good. And if you feel good about ripping someone off, save your $1000 per foot wire for the uroligist. But don't bullshit us every day guys. Hell, I watched the dealer open up the transparent cables and was not impressed. I've taken home a $800 power cable to show my buddy, he's a master electrician. He laughed and said he could make me about 10 to 15 power cables at that price or more. I've done some electrical myself and I'd have to agree with him. Well, I guess I did respond to this.