Mfr/Dealer Relationships


Is it just me, or does the whole world of exclusive dealer relationships suck for the customer?

Top gripes include trying to track down a dealer from a mfrs website and finding out they are some "operate out of their home HT consultant" where I can't audition anything.

Or I find out its the one dealer in the DC area I absolutely refuse to deal with.

Or I find out they don't deal the particular line anymore. Or don't carry all of the line.

Or, my most recent experience. I wanted to try out a $5.5K preamp. Figured if it was a bad match, I'll take a bit of a hit and resell it. But, I've got good reasons to think it will work. All I have to do is find someone to take my money, maybe give me a bit of a break because its a no-hassle deal. I spend two weeks calling my "local" dealer, s/he never answered the phone, and I *never* got a call back from numerous voicemails. Thankfully, I was able to find a dealer a state away willing to ask the mfr for "permission" to sell to me in view of the circumstances, but it was still very frustrating. Do mfrs care about how they are perceived as a result of those who represent them?
edesilva

Showing 1 response by bignerd100

Some of your headaches do come from the policies of manufacturers while some come from lazy dealers.

The guys that sell out of their homes are often "trunk slammers" that have no investment in the company. Beware.

Some manufacturers and/or their distributors/importers are easy to work with. YBA, Kimber, Spendor, Parasound, and Von Shweikert come to mind. If you want to demo a product your dealer doesn't happen to have, these companies often have no problem letting the dealer borrow stuff. It does involve the dealer taking time and money to make it happen.

Many manufacturers also hessitate to tell the consumer much about their interactions with dealers to protect the dealers. When orders fall through the cracks, items are backordered, or billing issues arise dealers have to make some sort of excuse to the customer. If a manufacturer contradicts their dealer the dealer has egg on his face.

Manufacturers first priority is selling product.
Dealers are what facilitates manufacturers selling more product.
Dealers have to make money to stay in business.
There is a symbiotic relationship there.

Good manufacturers and good dealers still look out for the customer in hopes of repeat business if and only if the relationship with said customer allows both to make some proffit. If a customer wants a product at the same price it cost the dealer to get it to his door, the dealer has no reason to nurture the relationship. Same can be said of the relationship between manufacturers and dealers. If it is no longer profitable for one or the other what is the point? Sony and Yamaha are two manufacturers that most dealers can probably live without. Pain-in-the-ass dealers are often dropped by manufacturers too.