Mattresses, not stereos is where the money is


On my way to Macy’s, to buy a bed, which is about 6 blocks from my office, I passed by literally 6 different mattress stores. 3 of them practically on the same block.

The competition is fierce, and it seems almost all of them were selling Tempurpedic and Sealy (which I think are owned by the same company.) They even had at least one paid sign holder with a sign directing you 1 block away to another store.

Think of that. 6 stores selling $500-$4500 goods, in a Los Angeles suburb. They are all paying rent, and staying open.

I know the average retail markup for stereo gear is around 45%. What must the mark up be for mattress stores to stay open with this much competition? 90%?

I still went to Macy’s. :) Two simultaneous discounts + a modular bed system with replaceable coils sang to my geek heart.

By comparison, the nearest high end audio store is about 30 minutes away.
erik_squires

Showing 1 response by winnardt

We have the Original Mattress Factory in Cleveland, Columbus, Cincinnati, Pittsburgh and I believe they have stores in North Carolina and Georgia too. By far the highest quality for reasonable price that I've ever seen in a mattress. No, I do not work for them. They make two sided mattresses that you have to occasionally flip, but they are very heavy and extremely well made and will last 20 years. You can buy an $800 queen mattress that easily compares to a Stearns and Foster mattress costing $2200. My point is that the Original Mattress Factory cannot be marking up prices very much but they are winning due to high quality and word of mouth.