JBL's Marketing Blunder..


This is such a bizarre JBL promo video portraying young women as ditzy airheads...certainly not the way to reach younger blood and expand the customer base.

JBL GOES MODERN!

Here's a retort from the Audioholics channel

JBL Ad portrays Gen Z women as Idiots?!

I suppose JBL will try and do just fine by selling the same things over and over to a shrinking aged male customer base. Good luck JBL!

deep_333

Showing 3 responses by mitch2

I agree with @roxy54, and I don't understand the outrage.  I didn't have the impression that the girls were being portrayed as idiots.  The ad seemed to target young buyers who want an easy, set it and forget it, audio solution that interfaces with a wide range of electronic sources.  

@larsman +1

the ad is not aimed at audiophiles!

@cleeds

Almost all of the Youtubers can be safely ignored.

Yup - their opinions at least. I do need them occasionally when I have to figure out how to do something.

@deep_333 - Awesome YouTube vid on vocal fry.

I actually find vocal fry somewhat of a welcome addition as a less irritating form of speech compared to upspeak that I despise.  Speaking of a disinterested form of speech.  At least they didn't use fundie baby voice.