Sony has several divisions. the Music division seems to be giving up on SACD to some degree. The hardware division seems to be still embracing it. It will survive, even if only as a niche product from smaller labels (Which is fine, that's where the best music often is anyway). There's over 2500 different SACD's available so no real shortage of music per se. It clearly is a superior format over Redbook. Anyone who can't hear a difference just doesn't have a system that is resovling enough. ;-)