You just need to appreciate that reviewers have two main incentives. First, they must have some credibility. Arguably, only enough for their target audience, but if they are ambitious they may wish their name (as opposed to the mag they work for) to stand for something. Second, they have to pay the mortgage like anybody else - ask yourself what conditions you have to place on your own integrity at your place of work. Just appreciate that they are neither altruists or public servants.