As Mechans stated Boulderdash!! Most people mix and match components made by different audio companies, why would anyone believe that to get the best sound you would need the same cable manufacturer's cables when in most cases the components are from different manufacturers.
Does using same brand cables improve performance?
I have read several recommendations that one should stick with one brand of cables throughout the system to get the best result. What say you? Is this just dealer hype or does it really make a difference. I am buying a system with Wilson Sophia's, ARC ref 110, and a Esoteric DV60 and am struggling over the cable question. It is easier to find good deals on Audiogon if mix and match doesn't hurt performance.