I'm on my third Genesis and the Lexicon systems in the first two were pretty extraordinary, with a notable surround system (geared to DVD-A discs, for which options are limited, but when you score, it's magic). I had an above-average home system over that time (Counterpoint, VPI, Dahlquist), but there were nights when me and my buddies left the house and spent some time in my car, grooving on that Lexicon system (which is ostensibly only otherwise available in Rolls Royce'...I've never bothered to validate that). Yet I'm finding the Lexicon in my '16 Genesis to be less compelling, but that's likely 'cause I've since replaced the Counterpoints with PrimaLuna E400 separates and a REL S810 sub. I'm staying in the house a lot more lately. 😁
Concerning high end audio names in new cars
It made sense to me when high end audio manufactures started selling their brand names to the likes of BMW. I really had to look twice when I saw the Jeep Grand Wagoneer on a commercial with large blue MacIntosh meters on the dash! I went to the website just to make sure my eyes weren't deceiving me. It's just fluff of course. I've been in several vehicles with supposedly high end audio systems. I wasn't impressed with any of them. I wonder what impact if any the Mac meters will have on the general public. I hope audiophiles steer clear of this model car as it could prove to be a distraction for sure.