Best Manufacturer's Website Features


What features do you like to see when you visit audio or video manufacturer's website?

Many Audiogon members spend a lot of time looking at manufacturer's websites. Hear is a post to list those features that you would like to see on ALL manufacturer's websites. Maybe we'll get lucky and a few manufacturers will actually look at this post.

Here's my list:

Essential features
* Suggested retail prices for ALL products
* An accurate list of dealers and what part of the line each one carries
* Links to the dealer's website if they have one
* Multiple view pictures of all of the products for sale
* Full Technical Specifications for all products

Optional, but nice features
* PDF versions of the owner's manuals
* Information on discontinued products
* PDF versions of the product brochures
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Showing 1 response by ed_sawyer

I agree PDF manuals (service manuals would be nice too), and Good images are key. Martin Logan does a good job with this. CJ has a nice section on vintage products - also a good thing.

For a few reasons, most sites will not have the following:

* Suggested retail prices for ALL products

- prices change, thus chances are a possibility of the site getting out of sync with prices, exists. Also, given currency fluctuation, would encourage grey market shopping from countries where the prices may not always be in line 100% with each other.

* An accurate list of dealers and what part of the line each one carries

- Not likely. Too easy to simply spam them all with some bottom-feeder email like "what's your best price, will you sell for $X? "... manufacturers and dealers don't want that. also encourages selling out of territory, a big no-no with manufacturers.

* Links to the dealer's website if they have one

- helpful, but see above.

I like one where you can have a zip-code lookup of your nearest dealer, it gets the info to the buyer without listing all the dealers in a big list.

Other nice things:

-many images, esp. of factory/production.
-updated news page with real news about what is going on there, developments, etc.
-interviews, links/copies of reviews, etc.

-Ed