One should consider that it is the readership that sets the tone.  Bad actors look for stages with weak audiences who will fall for their grift. I see trolls but not supporters creating support and demand for higher standards.
Caveat emptor means the same think now as it did 2,500 years ago in early Rome, I like Intel's Andy Gove's motto "only the paranoid survive". In a world of folks raised on entitlement the grift is rife. Such is life unless you decide yoowant more and better, and take action..