Atma Sphere deserves praise


In the last 6 months Atma Sphere released a revision to their MK III designation to MK III.1. It amounted to a small part change and I think the resulting cost was less than $500. In my system, and in other's judging by recent posts, it was a very worthwhile improvement. Not only was an upgrade path available, but the cost was very reasonable.

Do you think other manufacturers that release "new" product updates every 12-18 months, or worse new products because there is no upgrade path are simply offering design breakthroughs? Or is this just running a successful business?

I think they hurt their current customers by devaluing their "old" equipment on the used market, and causing them to scurry like ants for the latest new stuff.
mmike84

Showing 3 responses by samujohn

My reaction is mixed. A "small part change" to a tube circuit would seem to be something that a lot of us could do ourselves for a lot less expense and trouble than shipping equipment back to the factory. A hundred dollars invested in a decent soldering station pays for itself many times over. Tubes and analog are really not suitable as passive consumer items unless you live next door to the factory.
I suppose part of my lack of enthusiasm for shipping Atmas-phere products stems from helping a friend pack up his top of the line OTL's. Three people (and considerable beer) were required to set those monsters in their wooden coffins. I resolved on the spot to never own another piece of equipment that I could not pick up.
By comparison with that experience, learning how to solder was a piece of cake.
Seriously, it amazes me how many people accept all the inconvenience, chance of shipping damage, and costs associated with returning equipment, and then do without their systems for weeks rather than learn to do simple procedures.
Just one old fools opinion.
Everybody's makes choices based on personal preference. The above referenced Atmas-phere OTL's sounded great, but I liked the ARC VT-100, and a pair the very light, solid state Bel 1001's just as well. I have a pair of 65 pound subs and some 80 pound electrostatic panels. Am I restricting my choices- you bet.