I've struggled with these same concerns. I own Rotel 1066 processor and 1075 amplifier on B&W speakers. I haven't replaced power cords, but did upgrade speaker cable and interconnects hoping to increase bass response. It helped, but never to a level that compared with good 2 channel components. I turned the bass tone control up to +4 on the Rotel, and now I'm satisfied with the way HT sources sound, but still not 2 channel.
I've experimented with integrating a separate 2-channel pre-amp into my HT setup, and that yielded some very good results (and also made me want a better amp). To integrate a separate pre-amp, you would hook up the main outputs from your Rotel into a HT bypass input on the 2-channel pre-amp. Then the outputs from the 2 channel pre-amp go to the inputs on the amplifier. Any two-channel source would be hooked up to the inputs on the better sounding pre-amp.
Good luck. For me, I'm leaning towards two separate systems. One for HT, and one for stereo.
I've experimented with integrating a separate 2-channel pre-amp into my HT setup, and that yielded some very good results (and also made me want a better amp). To integrate a separate pre-amp, you would hook up the main outputs from your Rotel into a HT bypass input on the 2-channel pre-amp. Then the outputs from the 2 channel pre-amp go to the inputs on the amplifier. Any two-channel source would be hooked up to the inputs on the better sounding pre-amp.
Good luck. For me, I'm leaning towards two separate systems. One for HT, and one for stereo.